“Nothing Beats Queensland” campaign back in swing

In attempts to bring back some tourism into the state, Queensland Premier Annastacia Palazczuk annouced the return of the famous “Nothing Beats Queensland” campaign.

The campaign was first brought out in 2011 after the devastating flooding and brought thousands of tourists to Queensland.

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“This campaign will help lure thousands of visitors back to Queensland,” Ms Palazczuk said.

The aim is to lure southern Australians into the state during the cooler months for a Queensland winter escape.

Nothing beats Queensland will roll out onto all digital platforms the upcoming Sunday.

The Queensland Government is estimating to generate up to $3.5B for the flood and economic recovery between the Easter period.

For more information, head to the Queensland Governments website here.

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